Students will design, build, and publish a professional website using Wix, applying best practices in user experience (UX) and visual design. Emphasis will be placed on developing websites that drive lead generation and sales conversions through strategically designed landing pages, clear calls-to-action, and optimized conversion paths. Students will also learn how to integrate their websites with broader digital marketing campaigns, including email, social media, and paid advertising, to ensure consistent messaging and measurable results. By the end of the course, students will demonstrate the ability to create a functional, visually appealing, and conversion-focused website that supports business objectives.
A Windows-based PC that meets the requirements outlined on the following web page:
/student-resources/system-requirements/
Textbook
Digital Marketing Essentials
Jeff Larson & Stuart Draper
978-0-9987-1381-6
401 Mile of Cars Way #100, National City, CA 91950
1717 Louisiana Blvd., NE., Suite 208 Albuquerque, NM, 87110
51视频 participates in the State Authorization Reciprocity Agreements.
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51视频 has shared ownership and management of two distinct institutions. 51视频 located in California, and 51视频 located in New Mexico.
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* Students are encouraged to take certification exams while actively enrolled in their Bootcamp, Certificate or Degree program. Unlimited certification exam attempts expire 180 days after program completion. Select exams are not eligible for unlimited retakes - see certification exam policy for details. Industry certifications and/or courses may change at any time to address industry trends or improve student outcomes.
